Tom Desmond CEO

ApricotLaw Blog

June 24, 2019

Finding the Right Call to Action for Your Law Firm Website 

When you set up your law firm, you probably knew you would need to create a website to help people find you. Most attorneys know that their law firm’s website will need to contain certain kinds of information, such as… Read More

June 20, 2019

Are Directory Listings Important for Law Firms?

Whether you are with a law firm that’s just starting out, or you are a seasoned lawyer looking to boost your marketing efforts, you might be wondering whether legal directories will help to grow your business. Online directory listings are… Read More

August 31, 2017

Backlinks Are Your Law Firm Website Nutritional Building Blocks

Two questions all lawyers ask at least once in their professional career: Why can’t I find our firm’s website anywhere in Google’s results pages? – and – How do I get onto the first page when someone searches for legal… Read More

January 21, 2017

The Team Investigates an Impressions Spike

When people think of SEO, they tend to think primarily of on-page elements—keyword density, alt-tags on images, H-tags, and so on. Google’s algorithm is quite a bit more nuanced than that, however. [Tweet:] Getting a page to rank well and… Read More

January 14, 2017

Is Your Law Firm Ready for Google’s New Mobile Index?

A separate mobile index. That’s what Google has been saying it plans on rolling out (or more than likely, already has). I didn’t really understand what that meant when I first heard it. With regard to links and content, the… Read More

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