Tom Desmond CEO

ApricotLaw Blog

April 1, 2020

Why Local SEO Is Important for Law Firms

It’s essential to prioritize search engine optimization (SEO) to increase your Google rankings.  As a law firm, your target audience is local to the city or cities where you practice. If you hope to gain clients in your area, you… Read More

March 25, 2020

How Law Firm Social Media Can Help You Gain Clients

The internet has transformed over the past twenty years. Yahoo and Google were once the main sources for gathering information. Today, social media platforms have become search engines in their own right. When someone uses their computer or phone to… Read More

March 18, 2020

Law Firm PPC: Benefits of PPC Ads in Legal Marketing

As a lawyer, your main goal when using the internet is likely to get more clients and make more money. As the saying goes, you must spend money to make money, but knowing the best way to spend your money… Read More

February 5, 2020

Digital Marketing for New Law Firms: What Are the Options?

As a new law firm, one of the most overwhelming aspects of launching your business may be figuring out how to build a client base. Creating a comprehensive digital marketing strategy is an excellent way to generate leads from your… Read More

February 4, 2020

Law Firm SEO Keywords: Building a Winning Legal Marketing Campaign 

You run a law firm. You know a lot about the law and getting justice for your clients. You might not know too much about internet marketing, or, more specifically, about building a winning legal marketing campaign. Building an SEO… Read More